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Demotix to distribute photos via Publish2’s news wire

Summer’s brought a growth spurt for Publish 2’s News Exchange. Last week, the cooperative distribution platform announced some big-gun content partners: ProPublica, GlobalPost, Texas Tribune, and Texas Watchdog. And today, it introduced another one: Demotix, the citizen-and-freelance-journalism-driven photography site.

We’re excited to announce that Demotix, the award-winning open photo agency for independent journalists, will begin offering content via Publish2 News Exchange when we launch photo support later this summer. Newspapers and other news organizations will not only benefit from the huge efficiency of sharing photos directly through Publish2 News Exchange, but they will now also benefit from the efficiency of Demotix’s open photo sourcing platform and their presence in the U.S. news market.

The upshot: “With the addition of Demotix to News Exchange, newspapers will also be able to buy photos a la carte for coverage of major news events around the U.S. and around the world.” And “for us at Demotix,” CEO Turi Munthe put it, “this opens a potentially very large segment of the US local market, and the thrill of partnering with a new news organisation that truly shares our beliefs and vision of the future.”

It’s a telling collaboration. Demotix (tagline: “The Street Wire”) lives at the intersection of professional and citizen journalism, offering a wire of user-generated images to mainstream outlets. Revenues are split by Demotix and its journalists: every time an image gets picked up from the Demotix wire, its creator gets a 50-percent share of the revenue. (Hence, another tagline: “News by You.”) And, so far, images captured by the community’s 3,200-plus active reporters (hailing from 190 countries) have appeared on some big-time front pages — The New York Times, the Wall Street Journal, The Guardian, and Time magazine among them.

(For more background on Demotix, by the way, check out this fantastic overview of the platform, and of its impact on the image marketplace, from the spring issue of our sister publication Nieman Reports.)

The team-up has been in the works for several months, Publish2’s director of news innovation, Ryan Sholin, told me. It’s not only that “we’re totally open to and interested in partnering with anybody and everybody who wants to distribute content across our pipes”; it’s also that Demotix, with its freelanced-content-distribution approach, makes particular sense as a P2 partner. (That’s one reason why, as Sholin pointed out, the Demotix logo was featured on a slide at the News Exchange’s beta launch at the TechCrunch Disrupt conference back in May.)

“I personally think it’s really cool because they focus so heavily on freelancers and almost, really, citizen journalists,” Sholin says of Demotix. “The premise is: ‘You are an independent journalist walking around town, and you see something cool, and take a picture of it — and we will help you sell it to news organizations.’ That flows so cleanly into the vision of what News Exchange can be for freelancers and independent journalists that it was a very natural fit.”

And what Demotix gets from the deal is essentially amplification of its current distribution mechanism: “the opportunity,” Sholin says, “to take the work that’s running through their system and have a much better distribution channel — to go straight into newspapers’ print publishing systems, straight into their FTP folders — without having to do a whole browse-and-download sort of interface.”

The partnership will roll out later this summer, as part of Publish2’s broader expansion into image distribution. The collaborative’s upcoming photo-support platform will make it easier, Sholin says, “for anybody to share photos — for newspapers to share photos, for other content providers to sell photos in the system.” And “Demotix will be one of the content providers in the system at launch.”

Megan Garber | Aug. 3 | 1:30 p.m.

Tags: citizen journalism, collaboration, content sharing, Demotix, Publish2, Publish2 News Exchange, Ryan Sholin, user generated content

Saving the Stories of Beverly Jensen

When Beverly Jensen, my wife, was dying in 2003, she feared she'd been given talents and had not used them. But in fact she had. Last month, Viking published The Sisters from Hardscrabble Bay, which Elizabeth Strout and Joyce Carol Oates championed and which Stephen King calls “completely beautiful.”

On December 19, 2002, Beverly learned that a C-T scan revealed “lesions” on her pancreas and liver. The doctor held out hope for various diagnoses, but Beverly said to me, “I've got pancreatic cancer, and I'm going to die.” We sat together and wept. In the coming days, she gave me instructions, fearful for our two children, nine and fifteen. We updated our wills. And she took the stories she'd written over sixteen years, just for herself, and made copies for the children and her sisters.

She'd written these stories in stolen time, in the mornings after dropping Noah and Hannah at school, before heading to her part-time office job. So they were written in scraps–a paragraph or page at a time, often picked up days later. She described sitting with her laptop on the couch in Hannah's room and welcoming her mother, Idella, and her Aunt Avis. The two sisters had grown up early in the century on a remote farm in Canada and made their way, through many adventures, many relationships with ornery men, to Maine–Idella marrying and raising four girls, Avis getting in and out of trouble. In Beverly's mind, as she typed, the two old ladies would start telling stories, goading each other. She would laugh aloud at what they said or be shocked by what they revealed. Then her time would be up.

At night, as Hannah fell asleep, Beverly read the day's work to me. Eventually, a draft would be finished: some stories came out in days; others took years. Each went through, on average, six drafts. Beverly loved searching for redundancies to cut and moments to expand.

I'm an English teacher, I've loved and studied fiction for forty years, and I knew these stories were the real thing. But Beverly resisted sending them out for publication. As a mother and part-time worker, she had little time and wanted to use it to write and to perfect, not to get derailed into fretting over where to send them and who'd replied or not and why.

But when she died I wanted to publish the stories. It seemed too terrible that they would end up merely as family heirlooms, that her sisters and I would be telling some great-niece how talented her great-aunt Beverly had been and bringing out an old photocopy. It seemed too terrible for her sense of humor, her eye for detail, her ear for talk, and her voice to disappear when they were here, caught in her writing. So when, at Beverly's memorial service, the novelist Jenifer Levin asked what I planned to do with the stories, I told her I hoped to publish them, and she offered to help. Jenifer had taught Beverly in two writing workshops, and Beverly deeply admired her. She and I checked each story for typos and minor inconsistencies, and finally sent out “Wake.” It took six months, but one afternoon I got a call from the New England Review. By then Noah was at college, so Hannah and I celebrated, just the two of us. And a few months later, Stephen King noticed “Wake” and put it into 2007 Best American Short Stories.

There had been another break. When Beverly was dying, her college friend Jennie Torres sent five stories to her ex-sister-in-law, the author Katrina Kenison, who encouraged Beverly to work with an agent. It was too late for that, but when the stories were in good shape, I sent the whole collection to Katrina, who passed them along to the novelist Howard Frank Mosher. Howard is a man of great and generous enthusiasms. He called me out of the blue, comparing Beverly to Flannery O'Connor, and offered to help promote the book.

So allies emerged. Katrina connected me with the agent Gail Hochman who passed the manuscript to Carole DeSanti at Viking. Howard persuaded Elizabeth Strout, whom he'd never met, to read it and made sure Stephen King had a copy of the entire manuscript.

Of course, this process did not happen so easily. Months went by between steps. Publishers hesitated to commit to an author who could not give interviews or provide a second book. The whole process took seven years from the time of Beverly's death.

It succeeded first and last because of the quality of the writing. I had faith that if I persisted, her stories would be recognized. That persistence came from love: love for her, love for the stories themselves, and love for our children and her sisters, for whom this success is so meaningful.

But the love didn't come only from me. I sensed from each of the writers and editors who helped along the way a sort of existential purpose. Each felt a wish to rescue a young woman's spirit from death. There was a generosity and devotion that came out of all these allies, who knew Beverly only a little or not at all, but who saw the meaning in saving her voice and bringing it to the world.

For an excerpt of The Sisters from Hardscrabble Bay and to hear Beverly Jensen read, go to www.beverlyjensen.net.

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PARTICIPATE: Pick The Most Inspiring 'Breakthrough' Story Of The Week (VIDEO)

There Is Only One News Story Today

The Most Important Event of the Summer is finally here! Our beloved Chelsea Clinton is marrying some dude up in picturesque Rhinebeck, New York, and the media is frothing with excitement: Celebrities! Guest lists! Bubba! Rich people! Wedding! [USAT, TVNewser]

Send an email to Jeff Neumann, the author of this post, at jeff@gawker.com.

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From important new fiction by Jonathan Franzen and Yiyun Li to penetrating critiques of the current political situation by Matt Taibbi and Chris Hedges, there is a lot to look forward to from publishers at all levels for the rest of the summer and the fall.

This selection tries to be wide-ranging and eclectic, focusing as much on the work of independent presses as the major houses, the quieter literary stars as much as the megastars.

It's a good season for translations–look for an exciting new translation of Doctor Zhivago by the acclaimed team of Richard Pevear and Larissa Volokhonsky, to finally give Boris Pasternak his due in the English language, and for Susan Bernofsky's translation of the German author Jenny Erpenbeck. There are quiet novels which pack a strong philosophical punch, like Michael Knight's The Typist, as well as the brash, no-holds-barred, whimsical fiction of Gary Shteyngart. Salman Rushdie is following up his earlier fantasy, Haroun and the Sea of Stories, with another fairytale, Luka and the Fire of Life, and V. S. Naipaul, travel writer extraordinaire, gives us a book exploring the roots of African belief. From Manu Joseph we have one of the most exciting recent debut novels, his satire shredding all the illusions of globalization-era India. And Sam Miller tries to do the complex urban spaces of Delhi some justice with his walking tours.

The good–and even great–books are out there in plenty. Tell us in your comments which books you're most anticipating for the remainder of 2010 and why.

In addition to those featured, here are some additional books that should create waves in fiction, poetry, and nonfiction.

Fiction

Charles Yu's How to Live Safely in a Science Fiction Universe (Pantheon, Sept.); Xiaoda Xiao's The Visiting Suit (Two Dollar Radio, Nov.); Jim Powell's The Breaking of Eggs: A Novel (Penguin, July); Salman Rushdie's Luka and the Fire of Life (Random House, Nov.); Cynthia Ozick's Foreign Bodies (Houghton Mifflin, November)–a reimagining of Henry James's The Ambassadors; Dinaw Mengestu's How to Read the Air (Riverhead, Oct.); Barry Hannah's Long, Last, Happy: New & Selected Stories (Grove, Nov.); Ismail Kadare's The Accident: A Novel (Grove, Nov.)–here's an author who richly deserves the Nobel Prize; Mona Simpson's My Hollywood (Knopf, Sept.); Lan Samantha Chang's All Is Forgotten, Nothing Is Lost(Norton, Sept.); Jenny Erpenbeck's Visitation (New Directions, Sept.); Yiyun Li's Gold Boy, Emerald Girl (Random House, Sept.); Boris Pasternak's Doctor Zhivago, newly translated by Richard Pevear and Larissa Volokhonsky (Pantheon, Oct.); Michael Knight's The Typist: A Novel (Grove, August); John Reimringer's Vestments (Milkweed, Sept.); and Nadine Gordimer's Life Times: Stories, 1952-2007 (FSG, Nov.).

Poetry

Beckian Fritz Goldberg's Reliquary Fever: New and Selected Poems (New Issues Press, Oct.); Richard Wilbur's Anterooms: New Poems and Translations (Houghton Mifflin, Nov.); Seamus Heaney's Human Chain: Poems (FSG, Sept.); Ai's No Surrender: Poems (Norton, Sept.); Gjertrud Schnackenberg's Heavenly Questions (FSG, Oct.); Major Jackson's Holding Company (Norton, August); Thomas Sayers Ellis's Skin, Inc.: Identity Repair Poems (Graywolf, Aug.); Julie Carr's Sarah–Of Fragments and Lines (Coffee House, Sept.); Steve Healey's Ten Mississippi (Coffee House, Sept.); and Charles Simic's Master of Disguises (Houghton Mifflin, Oct.).

Nonfiction

Gabriel Josipovici's What Ever Happened to Modernism? (Yale University Press, Sept.); Andrew Bacevich's Washington Rules: America's Path to Permanent War (Metropolitan, Aug.)–following up on his indispensable The New American Militarism: How Americans Are Seduced By War (2006); Robert Reich's Aftershock: The Next Economy and America's Future (Knopf, Sept.); Tom Grimes's Mentor: A Memoir (Tin House Books, Aug.)–about Grimes's relationship with Frank Conroy, Iowa Writers' Workshop director; R. Tripp Evans's Grant Wood: A Life (Knopf, Oct.); Mark Twain's Autobiography, Vol. 1 (University of California, Nov.)–uncensored, exactly as he left it.

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Today, Roku and MP3tunes announced a partnership that will bring your iTunes music library to your television. MP3tunes, for those not familiar, is a company that provides “secure online music space” and features “unlimited listening.” The company’s website boasts, “With just a couple clicks, Locker users can sync their personal digital music and video up to ‘the cloud’ for enjoying from any web browser and a wide variety of mobile and home entertainment devices.” And starting today, you can add the Roku to that list. MP3 offers 10GB of storage for free — ad supported of course — with paid options all the way up to 200 GB. Hit the jump for the full press release. 

MP3tunes and Roku Partner To Bring Personal iTunes Music Collection To TVs

An Industry First: No PC or home server required to play iTunes music libraries on Home Entertainment Systems

San Diego, CA – For the first time, music lovers can play their personal iTunes music collection on their TV without a home server. Roku, the market leader in streaming entertainment devices has added expanded support for personal music collections with the addition of MP3tunes. Available now on all Roku players, the MP3tunes channel connects securely to a customer’s personal music stored online in their MP3tunes Locker. After a few simple steps to connect and sync music to a web-based locker, any Roku becomes a rich music player.

“Now customers can get their music library to their TV without the complexity or cost of a home server,” said Michael Robertson, CEO of MP3tunes. “For less than $100, iTunes users or any music enthusiast can turn a TV into a home stereo and take advantage of the best speakers in their house.”

Roku customers can find the free MP3tunes channel in the Roku channel store. By adding this channel to their Roku, customers can access their song libraries and playlists which have historically been available only on their PC in iTunes or portable players which they sync. The MP3tunes channel defaults to a one-click shuffle mode, which immediately plays a random mix of music along with a visual display of accompanying cover art. Customers may choose to browse their music and select artists, albums or playlists to hear.

All Roku customers receive 10GB of free storage space for their music which, on average, will store music libraries up to 2,500 songs. Additional storage for larger music collections is available with MP3tunes premium locker accounts up to 200GBs. For a limited time, customers may also buy a Roku player with a $20 discount and get a free MP3tunes Premium Locker. See www.mp3tunes.com/rokubundle for more information.

“Roku customers are increasingly taking advantage of streaming music services, and now with MP3tunes we are giving them access to their full iTunes music library right on the TV,” said Jim Funk, vice president of business development for Roku, Inc. “In addition to being a terrific video player with support for Netflix, Amazon Video on Demand, and a whole host of other great sports and entertainment content, the Roku player is also a gateway to rich audio entertainment thanks to MP3tunes.”

By choosing Roku as its first launch partner in the home entertainment category, MP3tunes joins major streaming services like Netflix (Nasdaq: NFLX), Amazon Video On Demand (Nasdaq: AMZN), MLB.TV, and the Ultimate Fighting Championship®. The Roku digital video player joins a growing family of devices that play music from a secure MP3tunes locker including Apple iPhone, iTouch, Google Android and Logitech radios. MP3tunes’ unique open music API (www.mp3tunes.com/api) allows any net aware device for car, home, mobile to play a personal music collection.

A video tour of the service can be viewed at: http://www.youtube.com/user/mp3tunes#p/u/6/ctn4Dx0IGPE

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Tags: Audio, itunes, Media, mp3, MP3tunes, music, roku, streaming

Thanks to an update to the service's native Android app, users can now, for example, buy a song using their Android phone and listen to that song on an iPod touch or Logitech Squeezebox within minutes. Similarly, iTunes users can download songs on their PCs and then play the music back on their Android phones or through MP3tunes' web interface. Sadly, Airband, the MP3tunes iOS app, hasn't been updated to take advantage of Apple's new multitasking features yet.

For a closer look at MP3tunes, also see our in-depth review of the service from earlier this year. MP3tunes currently offers all of its users free 2GB music lockers, but the company is in the process of upgrading all of these accounts to 10GB of free storage. For $4.95 per month, users can also expand their lockers to 50GB.

Competitors: Other Music Lockers and Streaming Music Services

Apple is rumored to be launching an online version of iTunes in the near future, though the chances that Apple will offer users the ability to wirelessly sync this music with an Android phone are rather slim. Other MP3tunes competitors include MeCanto, which offers streaming to Android and Symbian phones, and pSonar, which offers unlimited storage but doesn't offer mobile streaming or downloads.

In addition, the growing popularity of streaming music services like MOG and Rdio also poses a number of challenges for music locker services like MP3tunes. Some of these – like Rdio – already scan their users' library for music that is also available on their services and then make these songs easily available on their services without forcing users to upload their complete music library. This was one of the features that made Lala so popular, though it remains to be seen if Apple plans to offer a similar service once it relaunches Lala.

&quot;Speaker Bot&quot; The MP3 Playing Assemblage Robot Sculpture by Lipson Robotics

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The Most Obsequious Blurb Ever to Grace a Book Cover

Behold, the blurb that launched a thousand mocking blog posts: “Very rarely, a few times in a lifetime, you open a book and when you close it nothing can ever be the same…” Book blurbs: Old media's version of linkbaiting.

The Guardian's book blog is having a contest to out-praise History of Love writer Nicole Krauss (and wife of author Jonathan Safran Foer), who wrote this blurb for novelist David Grossman's new book:

Very rarely, a few times in a lifetime, you open a book and when you close it again nothing can ever be the same. Walls have been pulled down, barriers broken, a dimension of feeling, of existence itself, has opened in you that was not there before. To the End of the Land is a book of this magnitude. David Grossman may be the most gifted writer I've ever read; gifted not just because of his imagination, his energy, his originality, but because he has access to the unutterable, because he can look inside a person and discover the unique essence of her humanity. For twenty-six years he has been writing novels about what it means to defend this essence, this unique light, against a world designed to extinguish it. “To the End of the Land” is his most powerful, shattering, and unflinching story of this defense. To read it is to have yourself taken apart, undone, touched at the place of your own essence; it is to be turned back, as if after a long absence, into a human being.

Which, wow. I sort of want to read it now? But this is the wrong reaction, Salon's Laura Miller tells us in a column explaining why all book blurbs are bullshit:

Once a reasonably finished draft of a manuscript has been completed, the author, at his publisher's insistence, begins the grueling and humiliating process of begging blurbs from better-known writers. So when publishing people look at the lineup of testimonials on the back of a new hardcover, they don't see hints as to what the book they're holding might be like. Instead, they see evidence of who the author knows, the influence of his or her agent, and which MFA program in creative writing he or she attended. In other words, blurbs are a product of all the stuff people claim to hate about publishing: its cliquishness and insularity.

Miller goes on to list faint praise code words (“sweet” means the blurber secretly hated the book) and other open secrets from the publishing industry. She concludes that the “62 percent of book buyers choose titles on the basis of blurbs” need to stop doing that, so the saccharine menace that is the economy of blurbs may finally be expunged. But without blurbs, where would well-connected writers rehearse the fine art of hyperbole? It's like a writing workshop exercise: Can you out-praise a fifth grader on a sugar high? It's the old media version of link baiting—which is, by the way, harder than it looks. Do you know how long it took me to write a sufficiently hyperbolic headline for this post? So long. Longer than the Wall of China, longer than the longest wait at the boringest DMV you've even been to, longer even than the longest continuous filament doubled over and knotted upon itself many times in the World's Largest Ball of Twine in Darwin, Minnesota. Really long, y'all. [Guardian, Salon]

Send an email to Maureen O'Connor, the author of this post, at maureen@gawker.com.

There have been spurts of rumors about the potential for, say, a 3G MacBook Air, but nothing came of them, and that particular market niche would appear to now be amply covered by the iPad 3G.

Disinterest From Apple

However, MacBook Air fans shouldn’t give up hope just yet. Earlier this month the Mac mini got a major refresh and new lease on life after a long stretch of apparent disinterest from Apple.

I have no inside knowledge, but what I suspect is that Apple wanted to wait and see what sort of market reception the iPad achieved before committing to a MacBook Air upgrade. Of course, the fact that the iPad has been an out-of-the-park home run in sales performance probably hasn’t enhanced the Air’s prospects for survival, but it’s more complicated than that.

For one thing, the two machines occupy widely divergent points on the price spectrum, and in that context don’t compete directly with each other, although it is entirely conceivable that some users who might otherwise have purchased a MacBook Air will now get an iPad to serve as a light, handy, mobile computing device. I expect more than a few will be of that persuasion, bleeding potential sales from an already limited MacBook Air market.

A “Real” Computer

On the other hand, a sizable cohort of users will still want a “real” ultralight laptop computer with a proper keyboard, a trackpad and stand-up display that can run full-fledged Mac OS X production application software. Despite its virtues, which are many, the iPad meets none of those criteria.

Personally, I’ve resisted the 3-pound, 0.76-inch thick MacBook Air mainly on price, but have also objected to its constrained expandability and connectivity. However, compared with the iPad, which hasn’t even a single real USB port to its name, the Air is almost a power-user machine.

One of the MacBook Air’s problems is that it’s always been arbitrarily positioned and priced as something of a carriage trade accessory and arm candy for well-heeled users, rather than as a serious work tool. In terms of practical capability, the 13-inch MacBook Pro has pretty much all of the same bases covered, aside from extreme thinness and light weight, and in a package that’s not grossly thicker, heavier, or larger in footprint, and which manages to look really great doing it while selling at a relatively bargain basement price. Willingness to carry around an extra 1.5 pounds to get the MacBook Pro’s superior performance is a subjective value judgment and benefit trade-off. These things are relative; the MacBook Air weighs twice as much as an iPad.

Get a MacBook and iPad Both for the Price of a MacBook Air

Another way to look at it is that you can buy a white, entry-level MacBook and a base model iPad for exactly the same money as the base MacBook Air, and essentially have your cake and eat it, too, at no greater cost.

Yet another possible stumbling block in the MacBook Air’s upgrade path is Apple’s CPU vs. GPU dilemma. The current Air has, as noted above, Core 2 Duo processor silicon paired with NVIDIA 9600M integrated graphics processing — both categories being previous-generation hardware. Apple chose to stick with Core 2 Duo for the 13-inch MacBook and MacBook Pro so they could use NVIDIA’s new and much faster 320M integrated GPU, which I think was a good and sensible decision for now. But for an ultraportable machine like the MacBook Air, raw graphics performance is not a first-priority attribute. Few users are likely to be doing high-end graphics, video editing or serious gaming on an Air.

Core i3 Power?

Consequently, Intel’s new low-power consumption Core i3 CPU with its own, in-house HD Graphics GPU and Hyper-Threading technology, which enables each processor core to address two tasks at the same time, might arguably be a more sensible alternative. That would make the Air the only Apple system using Core i3 silicon, which is offered in clock speeds ranging from 1.20 GHz to 2.40 GHz, but presumably it won’t be sticking with Core 2 Duo for the 13-inch MacBooks forever, so it could serve as a relatively low–volume engineering trial.

It would help if Intel could relent and license NVIDIA to make graphics chipsets for core CPUs, but odds of that happening are difficult to gauge.

With the iPad’s spectacular sales success, I have to say I’m skeptical about the MacBook Air having a very auspicious future. However, Apple has surprised us before, and it could again. If you really want a MacBook Air, my best guess is that it might be prudent make your move now while they’re still available, but don’t be mad at me if you do and Apple springs a new Air on us.

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Who now?

Lieberman made an unwanted cameo on the public stage during the Clinton years, when she became briefly famous as the White House staff member who tried to shoo Monica Lewinsky away from Bill Clinton after she noticed that the intern seemed to be “spending too much time around the West Wing.”

Okay, and how well did Lieberman do?

Lieberman ostentatiously failed in that mission.

OH, WELL, GREAT. Why is it that of all the “White House observers” in the world, Politico only seems to know the ones that are thundering dipshits?

If such bare-chested behavior had occurred in the West Wing, “Evelyn would have said the same thing she'd say to women in the White House whose skirts were too short,” said Jennifer Palmieri, a deputy White House press secretary during the Clinton years. “She would say, 'Excuse me, I think you forgot your skirt.' In this case she would say, 'Excuse me, I believe you forgot your shirt.'” However, Palmieri said even White House aides get a longer leash for what happens in a bar on a weekend afternoon.

AND THAT IS WHEN I CLICKED “CLOSE TAB.” I mean, that is one whole page of nothing but meandering equivocation and nonsense. (It goes on, into the wasteland of lost time, for two more pages).

Inexplicably, it took two writers to produce an article this pointless. And one of them is editor-in-chief John F. Harris! Meanwhile, Politico's gossip site, Click, has an article up on a documentary film about redistricting. It's like two universes have just swapped places.

Anyway, this is why there is a section in my living will that reads, “Any perceived willingness to work for Politico should be treated as de facto evidence of brain death; do not resuscitate.”

UPDATE: Jed Lewison bravely kept the tab open, and finds, on the third page of this dreck: “Contrary to the original reports, the group was not playing beer pong. And their shirts were off because the group had gotten caught in a rainstorm before repairing to Old Glory in Georgetown.” I regret inadvertently going easy on John F. Harris, who really is a complete numbskull.

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Earlier this week, GoogleGoogle posted a brand new addition to its Search Stories collection, this time for the upcoming Disney/Pixar film Toy Story 3. This is the latest in a long list of digital marketing endeavors for the film that have utilized FacebookFacebook, YouTubeYouTube and other social networks to spread the word about the film to a broad demographic of potential moviegoers.

Google first debuted its Search Stories series in its Super Bowl ad and the motif has since been carried on in spots created by Google and other brands and individuals using Google’s Search Stories Video Creator.

While brands like Sesame Street have released their own Search Stories videos, the Toy Story 3 spot goes one step further in its use of both Randy Newman’s score as well as the voices of the Toy Story toys (performed by actors like Tom Hanks, Tim Allen, Wallace Shawn and Don Rickles).

Previously, Disney/Pixar used YouTube in the creation of faux-vintage toy commercials for some of the new characters in the next film. The studio has also utilized Facebook to ignite student interest in the film and to sell movie tickets directly on its Facebook Page.

Toy Story 3 opens up internationally next week and is expected to be a big hit.

[via AMC Entertainment]


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Ken and Barbie: It's a Love Story by Sal_Paulo_Alexander

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Hey Michael, Heather and TC crew…

Looks like Disrupt is going great! Congrats on putting on the event. No small task for sure. I know all of the startups really appreciate the venue you've created to help them succeed and get the word out.

But guys…MovieClips? An affiliate link to go buy the movie on Amazon/iTunes/Fandango. I must be missing something with their business model. It's sweet technology, but what problem are they solving? Is this making the marketplace better? How's this disruptive? Sharing movie clips is their answer to the biggest trend (piracy) of the decade? I smell varmint poontang…

We spent a lot of time, energy and effort to pitch you Vidli. We must have done a poor job in our phone interview with Heather. Good news though – things worked out. We're not ready yet to pitch Vidli on big stage under the bright lights quite yet.

I know you have a lot going on but I felt like this might be a helpful tidbit for future events. Next time, the professional courtesy of a follow up to let us know we weren't selected would be appreciated. I know that's not too much to ask. Karma is notorious for coming back to you on things like that. I know first hand from not responding to people in job interviews after reviewing hundreds of resumes. It didn't seem like there was enough time, so I didn't. Suffice to say, I always do now…

Either way, hope the conference goes well. Vidli and the blue-footed Boobies are pulling for MovieClips :-) Yippee-ki-yay!

Macworld:

A huge number of people think they might write a book some day–back in 2002, a survey pegged it at 81 percent of Americans. But what happens after you've managed to pen your 200,000 word epic on love and loss in feudal Europe–with vampires, naturally–but still can't get a bite from a publisher?

Read the whole story: Macworld


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Published by Michael.Sutton

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Disney/Marvel has already announced that it plans to mine its properties for some lesser-known characters to adapt to film. Over at Warners/DC, with Superman and Batman projects already in the works, it looks like The Flash might their next major superhero project. Although The Flash has had several aborted starts in the past, Berlanti was recently rumored to be one of the front-runners for the director’s chair.

Heat Vision posits that this has a great deal to do with the fact that Geoff Johns is now the chief creative officer at DC Entertainment. Johns was responsible for the 2009 series The Flash: Rebirth. It is believed that the new Flash film would be based on the Barry Allen incarnation of The Flash (also the one that Johns uses). Since Allen and Hal Jordan (AKA The Green Lantern) are known to be friends in the comics, the potential for crossover could be significant. Thus, if Green Lantern is a hit in the way that Warners is hoping, it could be the start of more than one franchise.

Now Writers Can Submit Books to the iBookstore

As previously teased, writers can now submit their own books to iBookstore. I can't wait to submit my Jane Austen fan fiction! And neither can Mr. Jean-Luc PicDarcy [iTunes Connect via MacLife]

Send an email to Mark Wilson, the author of this post, at mark@gizmodo.com.

Writer's block - triptych by ArtMind etcetera

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